Recent stories from Adbrands Weekly Update: Adbrands Weekly Update 30th Jun Pepsi has backtracked on a decision to remove aspartame from its Diet Pepsi range following a sharp fall in sales.
The items are packaged under a brand called Off the Eaten Path and are made with rice, black beans, chickpeas and other less-processed ingredients, according to Food Business News. The new lineup is labeled as containing no artificial colors, flavors or preservatives and is designed to deliver complex and exotic flavors preferred by millennial consumers, the company said.
The tagline for the new brand is, "Snacks for the curious.
The snack sector is consistently outpacing beverages, which has been a core business for the company. In introducing snack chips with healthier ingredients, PepsiCo and Frito-Lay are right on trend.
Better-for-you ingredients are helping to drive this growth. Non-GMO label claims resulted in However, PepsiCo has been developing healthier versions of those classics as well that limit sodium and saturated fat and add more fiber, whole grains, vegetables and protein.
The snack chips weren't the only new items PepsiCo introduced at Expo West. The company also brought out a line of Naked brand fruit, nut and veggie snack bars — a big departure from that label's traditional juices and smoothies.
The company's Frito-Lay division also announced that it will be bringing out a snack brand lineup for children called Imag! These products are said to be Non-GMO Project-verified and will include yogurt crisps and cheese stars. Such developments seem to be a savvy way for PepsiCo to capture new business and keep existing fans interested by innovating familiar products and introducing health-focused snacks.I think this hurts a brand name, to be honest, and might turn away clients to other brands.
My Pepsi Pick. In the end, regardless how much I like the new Rolex GMT-Master II Pepsi, I think that at least in the near future it will remain to be more of a status symbol than a useful watch for those who travel through and to different time zones.
The brand name for Coca-Cola's rival soft-drink, Pepsi, is based on one of the original ingredients, pepsin, a digestive aid. Pepsin is no longer an ingredient in the soft drink, just as cola leaves are no longer an ingredient in Coca-Cola.
Pepsi-Cola was created in and is a product brand of PepsiCo, one of the world’s leading food and beverage companies. monstermanfilm.com Brand Strength Each Brand Strength factor represents a .
For as long as we can remember, there has always been a conflict between Pepsi and Coke for the better soda brand. People mark themselves as being loyal to either one company or the other.
Pepsi came in at %, Dr. Pepper held 13%, Mountain was the favorite at 12% and Sprite had 11%. “Coca-Cola is perhaps the most well-known brand in the world and they have tremendous distribution. Of course regional tastes, ethnicity and cannabis legality state by state are also factors to consider.
Pepsi has responded with a campaign changing the second P to a C, believed to be the first of its kind.
the brand actually found a key to how people feel the Pepsi brand in Argentina. And.